Built for

Live in 5 minutes

Track & enrich
every conversion.

30–60% more conversions sent to Meta, Google, TikTok and Pinterest for better ROAS
2–3× more Klaviyo revenue from anonymous and returning shoppers
One shopper across devices, so your ad platforms stop paying to re-target buyers

Try for free Book a demo

Trusted by thousands of Shopify stores From DTC founders to performance agencies

No credit card required · 15 minute setup · No setup fee

The problem

30–60%

of conversions are lost between your store and your ad platforms, and the same customer often gets counted as three different people.

Event capture rate

Browser pixel

38%

TrackBee

100%

Caused by blocked pixels

Meta cuts spend on your winning ads

Users click your ad and buy, but the pixel can’t fire back. Meta misreads winners as losers and cuts spend on your best campaigns.

Caused by unrecognised visitors

Klaviyo flows don’t trigger

Returning visitors aren’t matched to their Klaviyo profile, so browse and cart abandonment flows never fire.

Caused by iOS, cookies & cross-browser jumps

Cross-device and cross-browser journeys break

Instagram ad on mobile, then Safari on desktop, then iPad return. The pixel sees three strangers instead of one buyer.

Caused by browser pixel limits

GA4 shows wrong attribution

Traffic appears as “direct / none”, you optimise spend for the wrong channels.

How TrackBee fixes it

Capture. Enrich. Distribute.

One lightweight integration does three things your pixels can't.

Capture every conversion, server-side

TrackBee fires events directly from Shopify, bypassing ad blockers, iOS restrictions, and consent banner gaps. Every click, view, add-to-cart, and purchase is captured, including the ones the browser never managed to send.

Server-side events bypass ad blockers and iOS privacy

Track ViewContent, AddToCart, Checkout & Purchase

Works alongside your existing pixel, no conflicts

Stitch sessions into one shopper profile

TrackBee stitches fragmented sessions across devices and browsers into a single persistent shopper profile, then enriches every event with that identity and first-party Shopify data. Anonymous visitors are recognised as returning shoppers, so platforms and Klaviyo see real people instead of strangers.

Connect mobile, desktop and tablet sessions into one profile

Recognise anonymous visitors as returning shoppers

Enrich with email, phone, address, product and session context

Distribute to every platform instantly

Enriched events flow automatically to Meta, Google, TikTok, Pinterest, Microsoft Ads, ChatGPT Ads, GA4 and Klaviyo. One integration, every destination connected, no manual syncs, no developer work.

Feed Meta CAPI, Google Enhanced Conversions, and TikTok

Trigger Klaviyo flows from anonymous shoppers

Real-time delivery with automatic deduplication

Where your data goes

One tracking layer.
Everything connected.

TrackBee automatically sends enriched conversion data to every platform your store runs on.

|

|

|

Advertising

Meta · Google Ads · TikTok · Pinterest · Microsoft Ads

Send complete, server-side conversion signals to every ad platform you run. Better data = smarter optimisation = lower CPM and higher ROAS. TrackBee is a Meta Business Partner and supports Google Enhanced Conversions.

Explore ad integrations

Email

Klaviyo

2–3× more browse and cart abandonment flow triggers. TrackBee recovers the events Klaviyo never receives: no flow changes needed, just more revenue from existing automations.

Learn more

Analytics

Google Analytics 4

Reliable ecommerce data and correct attribution in GA4. Server-side events enriched with Shopify product data, UTM parameters, and cross-platform identifiers.

Learn more

Lead tracking

Calendly

Track which demos and booked calls actually came from your ads. Connect Calendly bookings back to the ad that drove them so you optimize for leads, not just clicks.

Learn more

Funnel tracking

Funnelish

Track every conversion step across your sales funnels. See exactly where visitors drop off and which ad drove them, with server-side accuracy.

Learn more

Real results

Trusted by thousands of Shopify stores.

From DTC founders to performance agencies, TrackBee recovers the revenue pixels leave behind.

$88K+ extra revenue DTC · Footwear

“

We didn't change anything in our Klaviyo flows, we just started tracking the right data and made $88,000+ in extra revenue in a few weeks.

HappyFlops Jesse · Co-founder

2× Meta ROAS DTC · Fashion

“

Two months after installing TrackBee, our ROAS for Meta has doubled, and for Google Ads it has shown a 20% lift.

Petrol Industries Teun · Digital Marketer

$64K recovered DTC · Lifestyle

“

We would have been down $64K in one month without abandoned cart flows implemented through Klaviyo with TrackBee. A lot of revenue recovered with minimal effort.

Sassy Saints Hugo · CMO

How it works

Set up in 5 minutes.
Works automatically.

Once installed, TrackBee runs in the background: no maintenance, no updates, no developer needed.

01

Server-side tracking

Captures conversions that pixels miss

TrackBee tracks events server-side, bypassing iOS restrictions, ad blockers, and cookie consent gaps. Meta, Google, TikTok, and Pinterest receive complete, deduplicated conversion data, not just what the browser managed to fire.

02

First-party data enrichment

Enriches every event with your first-party data

Every event is enriched with data from your own Shopify store, product IDs, variant values, cart contents, order value, and customer identifiers. This is your data, owned by you, not a third-party approximation. Ad platforms get the complete signal they need to optimize accurately.

03

Persistent shopper profiles

Connects the same buyer across sessions

TrackBee recognizes returning shoppers across devices and sessions, building consistent cross-platform identity instead of fragmented event streams. Better identity matching = higher Event Match Quality = better attribution.

5-minute setup

No developer needed

Zero ongoing maintenance

Built for Shopify

Meta Business Partner

What's next

Tracking foundation.
Insights decisions.

Once your data is captured and enriched, ask it questions in plain English. Cross-platform answers from Meta, Google, TikTok and Pinterest at the same time. No dashboards. No reports to build.

More info

Also try

FAQ & support

Questions, answered.

What is TrackBee and who is it for?

TrackBee is the tracking layer built for Shopify brands and marketing agencies running paid ads on Meta, Google, TikTok or Pinterest, and using Klaviyo for email. It captures the conversions browser pixels miss and enriches them with first-party Shopify data, so your ad platforms see the full picture.

How is TrackBee different from standard tracking?

Shopify and ad platforms rely mostly on client-side tracking, which loses significant conversion and session data to ad blockers, iOS privacy and consent banners. TrackBee uses server-side tracking and adds session enrichment through shopper profiles, so events are complete and tied to real shoppers.

Does TrackBee replace my tracking pixels?

No. TrackBee runs alongside your existing pixels and only sends data server-side when it can’t be tracked client-side. Events are deduplicated automatically, so there’s no double-counting and no risk of losing data.

How does TrackBee help my Klaviyo performance?

Klaviyo’s own tracking often misses key abandonment events. TrackBee captures these signals server-side and enriches them with first-party Shopify data, so your browse and cart abandonment flows trigger reliably, even for anonymous and returning shoppers. Most stores see 2–3× more Klaviyo-attributed revenue.

Is TrackBee easy to install?

Yes. TrackBee installs in under 5 minutes from the Shopify App Store. No developer needed, no code changes required, no GTM. Register, connect your store and toggle the platforms you want to send data to.

What platforms does TrackBee integrate with?

Meta (CAPI), Google Ads (Enhanced Conversions), TikTok, Pinterest, Klaviyo and GA4. Every plan includes every integration, no per-channel add-ons.

How soon will I see results?

Most brands notice more complete reporting within 48 hours and improved ROAS within the first 2 weeks.

Is there a free trial?

Yes. You get a 30-day free trial with no credit card required. Your trial clock starts when you connect your first ad account or pixel, not when you sign up.

Why does TrackBee only support Shopify?

By focusing exclusively on Shopify, we go deeper than any multi-platform tool. TrackBee uses Shopify-native APIs, webhooks and app infrastructure to capture richer data with zero compromises.

How much does TrackBee cost?

Plans start at €79/month and include every integration: Meta, Google Ads, TikTok, Pinterest, Klaviyo and GA4. No per-integration add-ons. See full pricing.

Need a hand?

Still got a question?

Pick a channel. You’ll always talk to someone who actually knows the product.

Email contact@trackbee.io WhatsApp +31 6 10 23 77 73

Tracking from €79/mo · 30-day free trial

See it working in your store

Install TrackBee in under 5 minutes. No developer needed. No ongoing maintenance. Just better data flowing to every platform you run.

Try for free Book a demo

TrackBee Tracking

TrackBee Insights

Ad Platforms

Data & Email

AI Assistants

Lead Tracking

Funnels